TARIFF DEMOCRACY

August 1, 2025

Today, August 1st, is the Swiss National Holiday (think of it as the 4th of July) and we are 734 years old. Some of the houses in Basel, where our headquarters are located, date back to the 13th century and people still live in them. That is good construction.

Switzerland is a direct democracy – one of few in the world. Greece was the first direct democracy. Direct democracy, or pure democracy, is a form of democracy in which the electorate directly decides on policy initiatives, without elected representatives as proxies, as opposed to the representative democracy model which occurs in the majority of established democracies. Direct democracy was not what the framers of the United States Constitution envisioned for the nation. They saw a danger in tyranny of the majority. As a result, they advocated a representative democracy in the form of a constitutional republic over a direct democracy.

Today also marks a new era of the US moving away from free trade and toward a system of tariffs targeted at different levels for different countries. Since our fabrication is in Greece, we have a 15% tariff rate. The average price of our doors is now $45 more due to the new tariffs – it is not changing our world, or the amazing products which we have been developing for almost 30 years.

We welcome you to get a free quote and see how the unique heritage of advanced Swiss design and proven Greek craftsmanship can help your house last 734 years.
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Insensation is headquartered in North America in New York and in Europe in Basel, Switzerland. We deliver worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

INSIGHTS: THOUGHTS ON DESIGN AND CONSTRUCTION

July 30, 2025

Welcome to INsights, Insensation’s blog where we will explore our thoughts on design and construction. You will notice the IN is large, as it is in our INsensation logo, because we will put an emphasis on the interior aspect of design. Insensation means ‘interior sensation’.

Nr. 1: Universality: one product for all walls and situations. Advanced design for high-end architecture.

Nr. 2: Quality Engineering: Slam Side Protection™, just one of many unique characteristics of Insensation engineering which no other frameless door company provides.

Nr. 3: Demo Centers: Insensation is the only expert frameless door company that has built and runs seven high-tech demo centers for contractors and architects to see the latest in frameless door technology.

Nr. 4: Solid Wood Edges: Insensation wood doors have solid wood edges, which is significantly higher quality than edge-banding with laminates.

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Insensation is headquartered in North America in New York and in Europe in Basel, Switzerland. We deliver worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

HOUSTON: OUR NEWEST SHOP

July 15, 2025

Starting in a small warehouse in Switzerland almost 3 decades ago, we now are present with our exclusive frameless doors in shops across the USA.

From the beginning, our goal was to present an alternative to mainstream design. We’re focussed on minimalist frameless interior doors and secure entrance doors. Not comparable to the poorly engineered frameless doors on the market, Insensation excels in high-quality and outstanding engineering.

All Insensation frameless doors, pivot entrance door, architectural door hardware and a selection of our exclusive Unico furniture are on display in the new shop.

Get a free estimate and come visit us in our newest shop in the great city of Houston. Visits to all our shops are by appointment only.

Insensation Inc.
3420 Rusk Street
Houston, TX 77003

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

SUMMER VACATION

July 1, 2025

Insensation’s 3 European facilities in Switzerland, Greece and the Netherlands will close from 11 August until 22 August for summer break.

As we have done for almost 30 years, Insensation will continue to provide sales support, technical and order planning and deliveries during the summer break. Our 8 Demo Shops in major US cities will remain open by appointment.

We wish everyone a healthy, relaxing summer break.

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Insensation is headquartered in North America in New York and in Europe in Basel, Switzerland. We deliver worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

NEW : BULLET PROOF DOORS

June 18, 2025

Our newest development is a safe room door, providing bullet-proof protection for any room.  A wide range of door styles and materials are available, to make these doors blend in with the rest of the doors in your home.

Safe Room PR1

Where most American entrance doors are only 2″ thick (that is the thickness of Insenation INTERIOR doors), our secure entrance doors with optional biometric locking are 3 to 4″ thick and provide extensive security. As a Swiss company, Insensation specializes in the needs of high net worth individuals.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

PREMIUM OAK DOORS

June 17, 2025

Insensation is pleased to announce phenomenal pricing on all our oak frameless doors. While other companies charge hundreds of dollars for oak finishes, Insensation’s 20 real oak finishes are available for $135 more per door over our lacquered white doors. In white or wood finishes, Insensation’s pre-assembled doors save time and money in installation costs.

Insensation does not manufacture laminate doors. Laminate is plastic, and belongs on cheap furniture, not high-end doors. Insensation doors use only real white oak sourced from Italian trees. No plastic here.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

PHASE 2 EXPANSION COMPLETE

June 7, 2025

New York, June 7, 2025

Insensation is pleased to announce the 2nd phase of our North American expansion is complete. With a total of 8 showrooms in major US city centers, Insensation is densely positioned to serve the luxury real-estate market. An additional 5 facilities are in planning.

Insensation has completed a $2.5 million investment in state-of-the-art software for streamlined estimating, project management and advanced demonstration facilities for interior designers, architects and general contractors. A recent visitor to our new Chicago demo shop said it reminds him of the International Space Station, which we took as a complement.

Recent upgrades on several Insensation product lines bring all our superior frameless doors up to 2″ XXL quality. No other door supplier comes near to our weight, acoustic protection or ease of installation.

Our new products will astound architects implementing technically-advanced frameless doors. Get a quote and come visit us in one of our 7 door showrooms and unique furniture showroom in Manhattan.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

NEW FRAMELESS POCKET DOORS

May 17, 2025

The Leader in Universal XXL 2″ Frameless Doors just got even better.

Insensation, the only company manufacturing custom-made 2” thick XXL universal frameless doors, that are pre-assembled at delivery, is pleased to announce significant upgrades to our Frameless Pocket doors. This is the 3rd generation of our precision-engineered frameless pocket door system.

The FP2 FRAMELESS POCKET is now available with a 2” thick XXL door leaf. All other companies use inferior door thicknesses of 1 3/8″ 1 1/2″ or 1 3/4″.  No luxury home should have such thin, cheap doors leafs for their pocket doors. Our 2” thick leafs with engineered German acoustic cores, our unique design to block noise in both the pocket and door leaf area, sets Insensation worlds apart from every other frameless door product. We have also upgraded our Frameless Bypass doors to 2″.

Insensation is now delivering our exclusive doors in 7-10 days after production to any building site in any US state.

For more information, please visit our website and then get a free QUOTE and visit one of our 8 showrooms in major US cities.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

Q1 REVENUE UP 300%

April 17, 2025

New York, April 17, 2025

Insensation, the leading company for advanced frameless doors and security doors in the USA, is pleased to announce our Q1 2025 results. Due to the outstanding engineering of our products and integration of world-class hardware, revenue for Q1 surged by 300% over the previous quarter. Our 7 showrooms located in major US cities are just the start of our extensive coverage of the entire USA. Our 8th showroom opened in New York this week.

‘The release of our new products, coupled with the opening of several new showrooms in major US cities, has significantly grown our business.’, Richard Gelles, CEO of Insensation Inc. noted.  “We will continue to be the premier choice for XXL 2” thick frameless doors and bullet-proof security and pivot entrance doors with our Made for USA products.   Significant investments in our production lines and our operations has catapulted Insensation beyond all other modern door companies.”

To get a fast quote and see why architects and contractors developing high-end properties are buying our doors, see our REFERENCES and use our QUOTE form.

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Insensation is headquartered in North America in New York and in Europe in Basel, Switzerland. We deliver worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

INSENSATION OPENS 8TH SHOWROOM

April 7, 2025

 

Insensation, the leading supplier of advanced frameless doors and secure entrance doors in the USA, is pleased to announce the opening of our 8th showroom. The monobrand showroom, located in the Design District of Manhattan, is dedicated to the exclusive line of UNICO custom furniture.

Some of the unique furniture is also viewable in all of Insensation’s 7 other showrooms located in Los Angeles, Chicago, Miami, Boston, San Francisco and Houston. Like Insensation high-end doors, every piece of furniture is custom made to size and finish, for exclusive homes.

Insensation sells to architects, designers and contractors. Private clients are urged to get their interior designers or architects involved.

Insensation door clients who have their furniture delivered with the doors receive a 25% discount on all UNICO design objects.

UNICO Custom Furniture

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Insensation is headquartered in North America in New York and in Europe in Basel, Switzerland. We deliver worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

AMERICA BUILDS WITH INSENSATION

April 2, 2025

Insensation FS2 frameless doors are used in impressive homes across the USA and Canada and in 14 countries in Europe. Have a look at some of the homes in the USA that enjoy our high-end, perfectly engineered frameless doors.

PROJECTS

| Frameless Doors | Trimless Door | Minimalist Door | Filomuro Door | Invisible Doors | New York | San Francisco | Los Angeles | Chicago | Miami | Boston | Houston

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.

UPDATED : FS2 FRAMELESS DOORS

February 27, 2025

Our existing advanced FS1 frameless doors are pre-assembled and pre-hung and have 2” thick slabs, Intact Intelligent Installation™, a huge integration of hardware and surface finishes, Slam-Side Protection™ and are being chosen by architects building top quality homes across the USA. The new improved doors and frames are a quantum improvement over poorly engineered steel and Italian frames on the US market. We are pleased to release FS2, which costs less than half of any comparable high-end frameless door.

 

New innovative flush handles for both frameless pocket and frameless swing doors.

 

ADVANTAGES

1. Re-designed frames and doors which further eliminate structural problems seen in Italian and steel-frame products.

2. More tolerance for skim coating and taping, enabling the strongest frameless doors on the market.

3. Integration of new hardware options: advanced flush locks and handles for swing doors and pocket doors.

 

4. Includes One-Person™ installation brackets. One person can easily install these doors, without a video, without a complex instruction guide. Contractors in every state install our doors. For contractors who want to outsource this work, we offer installation services in Florida and New York.

5. Includes pre-assembled door and frame – all components are pre-milled and pre-installed before delivery. Other frameless doors are trying to copy the pre-assembly we have been doing for 5 years, but their doors are thin (poor acoustic) and their pre-assembly usually means all in one box, but not completely pre-milled and pre-assembled like Insensation doors.

 

The new 5/8” version of our Frameless Swing doors also enables the integration of wood panels up to 18 mm.

 

FS2 is now available in both our unique 1/2” and 5/8” drywall versions. Frameless doors have never been so easy to install, so durable, and have so many features for architects and interior designers to express their individuality.

You will enjoy implementing FS2. Better design, faster installations.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.   Our 8 showrooms act as demonstration centers for architects and contractors.