Author: Insensation

Insensation is pleased to announce the start of our 30th year in business beginning in January.

In 30 years, we expanded from our original location in Basel, Switzerland to serve clients in 14 countries in Europe and across the USA with 7 unique showrooms for contractors and architects.

For 30 years, we have developed minimalist products and introduced world-class architects to a wide range of frameless technologies which have subtly altered the course of minimalist interior design in everything from tiny woodland homes to massive luxury towers.

For 30 years, we have enjoyed every minute working with exceptional architects, contractors, designers and our own group of engineers and product gurus who have pushed the boundaries of wood, metal and mechanics in door design.

Throughout 2026, we will be releasing new products, new locations and announcing major projects that we have been preparing.

A huge thank you to our families, friends, clients, collaborators, architects, contractors, suppliers, engineers, logistic providers and all who have made our original slogan CREATE A SENSATION a reality in thousands of homes.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.

Many companies in the USA market their products as ‘European’ or even ‘Italian’ design. This is a pure marketing gimmick and has nothing to do with the design, quality or engineering of a product. An excellent product will have either a CE or an UL rating. Both mean the product meets safety and quality standards. Insensation products are certified CE, Conformity European.

A product which has a CE Marking means is was manufactured in Europe using European quality standards:

1. The product complies with all relevant product directives and regulations in the European Union
2. The product conforms to all of the applicable health, safety, and environmental laws
3. The product is legally compliant enough to sell everywhere in the European Union

Countries That Require CE Marking

CE Marking is required for relevant products sold in all member countries of the European Union (EU) as well as the non-EU EEA countries. Though not part of the EU or EEA, Switzerland and Turkey have adopted certain regulations and directives. A product claiming to have some European or country specific design, is only relevant if it has a certified CE label.

Current and former Soviet countries like Belarus, Ukraine and Russia are not part of the European Union and do not participate in their CE quality standards.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.

With the most advanced frameless doors on the market, serving architects and contractors in 16 countries, Insensation leads the market in innovation, easy installation and value for money.  In addition to our 7 showrooms in major US city centers, we are currently building a new shop in Seattle, Washington.

In addition to our existing west coast locations in San Francisco and Los Angeles, the new showroom will serve the Pacific Northwest, including Portland and Vancouver.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.

With a 30 year history of engineering high-end wood frameless doors, Insensation manufactures custom-made wall panels for those projects designed with a lot of wooden texture. Our wood veneers are sourced from Italy and are very competitively priced.

The panels are available in two thicknesses, 1/4″ and 3/4″, enabling a wide variety of design applications, with matching frameless doors and entrance doors of all types.

A large range of real oak veneers is available. Insensation does not use laminates, which are plastic, and generally used in low-quality projects and furniture.

Insensation also has American Walnut veneers and works with the veneers from ALPI Brookside for large projects, including the veneers from Piero Lissoni.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.

As we serve more of the heartland of America, where architectural styles tend to be more traditional, we are releasing a few new product lines today:

AMERICA ENTRANCE DOORS
CLASSIC ENTRANCE DOORS
FLUSH WITH CASING INTERIOR DOORS

Each of these product lines is built using our quality engineered components with biometric access for the entrance doors and our unique 2″ XXL door quality on the interior doors.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.

Insensation is a Swiss company founded in 1997.  Our highly specialized engineering and unique door qualities have enabled us to become the largest frameless door supplier in the USA.

Besides being one of the world’s few direct democracies, Switzerland is internationally recognized for its extraordinary precision and engineering. Evident in our architecture, private jets, world-class banking, luxury timepieces, designer furniture and almost every aspect of Swiss life, is a unique lineage of sustainability, outstanding engineering and minimalist design. Insensation was founded with these concepts and 30 years after its inception still incorporates these in all our product development.

Discretion, ethics and financial stability are Swiss qualities, and are evident in almost all Swiss products and services. Luxe minimalism, a key description of Insensation frameless doors, was born in Switzerland and in the Nordic countries of Sweden, Denmark and Norway. Insensation is specialized in one interior door range, all frameless, minimalist, high luxe quality.

The most recent Swiss Economic Impact on the USA shows the prowess of Swiss engineering and design. Swiss companies based in New York include:

Breitling
Credit Suisse
Insensation
IWC
Lindt
Nespresso
Nestlé
Novartis
Piaget
Roche
Rolex
Schindler
Swatch
Swiss Air Lines
TAG Heuer
UBS
Vitra

The complete report on Switzerland’s Economic Impact in the United States. Creating Jobs and Supporting the U.S. Economy is a good read.

We invite you to explore our luxe 2″ XXL frameless doors, which exemplify the unique qualities of Switzerland, here online or in any of our door studios throughout the USA.

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Insensation is a Swiss brand creating the next generation of minimalist, frameless doors. Headquartered in North America in New York and in Europe in Basel, Switzerland, Insensation delivers worldwide using the best Swiss transport company.